The B2B Email Marketing Specialist oversees and executes email marketing strategy for B2B products, that includes 3 channels: email, in app notifications, pushes.
He/she is responsible for: creating the trigger emails/notifications flow; planning and implementing email/push campaigns; managing subscriber databases; creating engaging emails/pushes; and analyzing email/push campaigns performance. The B2B Email Marketing Manager purpose is to effectively reach the target audience and drive customer engagement and sales through email/notifications/pushes communication. […]
Collaborates with other teams...